Devoe Paint Sponsors Independent We Stand
Devoe Paint announced that it is the newest partner and sponsor of Independent We Stand, a nationwide movement of independent businesses making it easier for consumers to buy local. Devoe Paint will work with co-sponsor STIHL Inc. to increase awareness about the benefits of buying local.
Devoe Paint, part of PPG Architectural Coatings, sells its products exclusively through independent dealers. “The small businesses who sell Devoe Paint are the key to our business and we are committed to helping them succeed,” said John Trenta, manager of dealer channel marketing and Devoe Paint Brand Manager. “Independent We Stand will help us leverage our strengths to help grow that awareness of our independent dealers and their importance in the community.”
Independent We Stand strives to make it easier for consumers to find the small local businesses they are looking for. Shoppers can go to IndependendentWeStand.org or use apps to find independently owned businesses on-the-go. Businesses can also find ways to increase their traffic online with tiered membership levels.
“Without companies like Devoe Paint and STIHL Inc. we wouldn’t be able to help these independent businesses,” said Bill Brunelle, executive director of Independent We Stand. “Because of them, we are able to offer free resources to thousands of businesses from restaurants to mom and pop shops, to hardware stores and dealers. The more money these independent stores are able to bring in, the more they reinvest and the bigger economic impact it will have on their community.”
For more information visit www.devoepaint.com or www.IndependentWeStand.org.
There is no fee to enter. Entry forms and instructions are available at www.benjaminmoore.com.