Benjamin Moore has announced that Contractor Appreciation Week 2022 will be taking place on March 21st-25th. The week will be full of retailer events, giveaways, in-store demonstrations, and details on new products. There's also mention of new programs that will be focused on assisting customers in growing their businesses.
From Benjamin Moore,
“Contractor Appreciation Week is just one expression of our gratitude to painting contractors who work tirelessly without sacrificing quality results, and this week is intended to recognize and thank them for all they do,” said Rob Sheehan, Benjamin Moore Vice President Customer Segments. “The past two years have been long and challenging, and we value their business immensely. In partnership with our independent retailers, we are committed to continuing to help contractors build and maintain their businesses by offering the best-in-class products, programs and services required to do so.”
Benjamin Moore has also announced a partnership with Thryv to roll out business platforms to help streamline business processes for participating companies. More details about the Benjamin Moore and Thryv partnership will be revealed during their March 1st launch.