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Civic-Minded Painting

Training your employees is important, but the owner of…

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Presidential Plane Stays Blue

Just like many of your customers, color schemes and…

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It Looks Like Wood, but It's Not

 

The development of new building materials,…

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Trish Ulm Finds Painting a Home Away from Home

She has been painting for only about three years, but…

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Civic-Minded Painting

Training your employees is important, but the owner of Blue Crew Painters LLC, Aker El Bey takes…

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Presidential Plane Stays Blue

Just like many of your customers, color schemes and choices even at the level of the President…

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Trends in New Substrates

New building materials designed to last longer and rest easier on the economy and the environment…

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Building Company Culture

Josh Abramson and Cole Palea share stories of building a strong and healthy company culture anchored in trust, respect and innovation. Get tips on finding your own authentic culture, communicating that culture to customers and new hires, and avoiding the “the silent killers”: gossip and subcultures.

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Facts You Didn't Know About Primers

How much do you really know about primers? We had a fascinating discussion with Greg Williams and Thomas McEvoy from Kilz, and TikTok star and painting contractor Klaudio Dulemata about everything primers: coverage, failures, tinting, prepping…all of it.

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How to Reach Your Revenue Goal

Andrew and Emily talk with paint industry financial whiz Linnea Blair to nail down how to bump a business to the next revenue marker. Struggling to hit $500k? $1 mil? $2mil? We provide a road map, with stops at Gross Profit Margin, Fixed Expenses, even Net Operating Profit Before Owner’s Comp.

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Maintaining Your Business Humanity

Learn how doing good within your client list and your community can grow your business. FrogTape lays out 3 easy methods to develop your company's human connection.

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Painter's and Masking Tape Application

The best jobs all start the same way, with Scotch® Painter's Tapes. Scotch® Brand has a full line of painter's tapes to help you conquer whatever surface you're painting. And it's the most trusted brand by professional painters*. The best paint jobs start with Scotch® Painter's Tape.

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Great Expectations: Owning Reviews

Word of mouth is a driving force behind your sales, and online reviews support those customer experiences. Learn how to leverage great reviews and how you might be able to flip a bad one. Sponsored by FrogTape

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Painting Contractors Guide to Doubling Sales is Now a Book!

Sales Consultant Carl Utter wrote the book on doubling your sales if you're a painting contractor. Now you can download two free chapters. A six step selling system that will crush the competition regardless of your price.

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Tool of the Week

Purdy has added three new brushes to its Cub Brush line. The shorter handle allows painters to easily reach tight spaces when cutting in corners, painting cabinets and shelving, and doing trim work.

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APC is the Official Partner of the PCA

Learn more about how this industry association can

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Current Issue

Covering application techniques, new products, business techniques and news, APC is the trusted tool

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Video of the Week

Prep2Finish's Todd Pudvar and Scott Burt cover the best practices for spraying latex on interior doors.

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Podcast of the Week

Here’s the refresher you need before hiring and onboarding a new employee. Job description, apprenticeship checklist, 7- 30- and 90-day reviews, EIN, W-4, I-9…everything you need to protect new hires from becoming flashes in the pan.

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