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Painter Personas

30 October, 2019

How are you motivating these six employee types?

Troubleshooting a paint problem may seem much simpler than troubleshooting a personnel problem; but, as with paint, there are tried tricks you can use to get the results you want. When it comes to motivating your employees to achieve the behaviors you want to see, you have to think like those painters. Art Snarzyk, founder of InnerView Advisors and a business management consultant in St. Peters, Mo., will tell you, “Motivation is an individual thing. If you ask somebody, ‘If you ran into $500 or wound up with an extra Saturday this weekend, what would you do with it,’ you’ll get an answer into how they’re motivated.”

Motivation is deeply personal, but you can start to build some strategies by looking at a few potential motivators. One strategy that works for marketing and HR teams is to think in terms of personas. Personas are fictional yet realistic “characters” that are created to represent a certain type of user or, in your case, employee. Creating these personas can help get you and your supervisors thinking more deeply about why your employees do the things they do and how to keep them happy. APC

See Employee Types -- First Up, The Lifter

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If cost and liability were not an issue, what's your one must-have at the company picnic?

Paintball Feld
39%
Axe Throwing
30%
10-Foot Nacho Trough
12%
Potato Salad
19%

Dang it's hot! Does your work vehicle have an orange water cooler?

Yes
22%
No
43%
It's not orange
35%

Did you work for a painting contractor prior to owning your company?

Choices

Why haven't you hired a business coach?

Not worth the money
30%
Too difficult to find a good one
19%
I don't need one
30%
I did hire one!
22%

Has OSHA ever inspected your jobsite?

Choices

Who Buys the Paint Brushes?

Choices

What's the most paint you've ever spilled?

Choices

Did you take a week-long (or longer) vacation this summer?

Choices

If you had to rename your company one of the following, which would it be?

Choices

You meet someone new, and they ask what you do. What do you say?

Choices

On the job site, my painters mostly listen to...

Choices
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